Healthcare and Insurance Options for the 50+ Generation: Market Report
Through our weekly newsletter, in-person meetups, and public events, Next for Me interviewed 45-65 year old consumers in Q4 2019 on their experience with healthcare and insurance.
This market report is based on findings from those meetups, from one-on-one interviews, focus groups, and surveys conducted with our audience nationwide from October 2019 and December 2019. Take the survey.
Common Themes
Gone are the days of 100% employer-covered health insurance– just 6% of our survey respondents had that, while 30% said their employer subsidizes a portion of their insurance. 25% have coverage under the Affordable Care Act. 18% have private insurance from another source, and 2% do not have health insurance at all.
A common frustration is the complexity of the system.
“Shopping around for preferred pricing and time on the phone to verify in-network providers and facilities is like doing a book report. Then I (was) billed for lab, pathology, (and) ambulance service when I went to an in-network facility for an ER visit because not everything (was) in-network. “
Those who are putting off retirement aren’t doing it just to maximize their income. Many are doing it to keep their health insurance.
Medicare For All is a popular concept and is being brought to the fore via the presidential campaign.
“I believe that at a minimum everyone should have access to some health care. It isn’t a deciding factor for me whether it’s a Medicare for All (or) whether there are private options. When I’m looking at the future, what I want to know is that I could get coverage.”
To inquire about the full report and research on 50+ audiences kindly complete the form below.
