Welcome to Next For Me!
Next For Me connects and inspires our generation to evolve our post-50 lives through new work, a new purpose, or a new social contribution. There are 120M Americans over 50 People are living and working longer. 65% do not plan to retire at the “traditional” age. Our generation controls 50% of all consumer spending and 70% of disposable […]
The Next For Me TRENDS Newsletter
Get ahead of what’s next for our generation by subscribing to our new TRENDS Newsletter. We go deep with the 50+ crowd. What you’re buying, investing in, watching and thinking about. Photo by rawpixel.com from Pexels
Understanding the 50+ Worker: Market Report
Through our weekly newsletter, in-person meetups, and public events, Next for Me has created a network of opportunity and empowerment for 50+ workers. This market report is based on findings from those meetups, from one-on-one interviews, focus groups, and surveys conducted with our audience nationwide from January 2018 – January 2019. Download the complete […]
Podcast: Voice of Design – Jeff Tidwell CEO of Next For Me
Next For Me CEO and Co-founder Jeff Tidwell sat down with Mule Design to discuss the issues facing 50+ workers. In the wide-ranging discussion, they cover our mind-set for persevering in our careers, the financial realities of millions of Americans confronting the ideas of retirement, AARP, stereotypes, ageism in the workplace and plenty of laughs. […]
We’re Teaming Up with Say What Consumer Research
We know that Next For Me’s audience has plenty to say about the needs and aspirations of our generation. Marketers have come to us to help them understand this vital audience. To add to our expertise, we’re delighted to announce that we’ve entered into a strategic partnership with Say What Consumer Research founded by Deb […]
Next For Me: Our Partners
Next For Me is proud to work with leaders in the 50+ entrepreneurial community. We partner with these organizations on our events, research and publishing efforts. To join our network of partners contact jeff @ nextforme.com. We’re proud members of the Encore Network, a coalition of encore leaders and organizations that provides resources, visibility and […]
Interview – StartOut: Next For Me Founder on Mentoring, LGBT Rights and Next For Me
Mario Villanueva interviewed Next For Me founder Jeff Tidwell on where Next For Me is headed in the next year, being a mentor, and what being a gay person has been like in his professional life. me! StartOut connects and educates LGBTQ entrepreneurs to empower great leaders and businesses. Our goal is create jobs and prosperity […]
Could This Startup Start a Movement?
We have a series running in Forbes about the creation and process we are going through at Next For Me. The latest article asks the question “Is this a movement?” If this is true about our generation: We have reinvented the status quo before We have a foundation in civil rights activism Our idealism has […]
Next For Me Events
At Next For Me Events we discuss the future of our 50+ generation. We cover work, finances, our communities and what’s next. It’s been a great way of connecting with people who are thinking about these things too. We host public events and our readers host more low-key events in their homes. Whether you’d just […]
What’s Next For You? Jeff Tidwell’s Asking That Question For Us All
We recently covered Gracefully Radio, conceived of by longtime public radio commentator and author Lisa Napoli. Gracefully aims to show, through the stories we share, that while aging is inevitable, how we deal with it is a choice. Lisa interviewed Next For Me founder Jeff Tidwell last month and this week published the interview and story. Below […]
The Next For Me Team
Next For Me was founded by Jeff Tidwell to provide a new resource that connects and inspires our generation to evolve post-50 life through new work, a new purpose, or a new social contribution. Jeff Tidwell began his career with alternative newspapers and then moved online where he has worked in Silicon Valley and New York overseeing […]
Welcome to Next For Me!
Next For Me connects and inspires our generation to evolve our post-50 lives through new work, a new purpose, or a new social contribution. There are 120M Americans over 50 People are living and working longer. 65% do not plan to retire at the “traditional” age. Our generation controls 50% of all consumer spending and 70% of disposable […]
The Next For Me TRENDS Newsletter
Get ahead of what’s next for our generation by subscribing to our new TRENDS Newsletter.
We go deep with the 50+ crowd. What you’re buying, investing in, watching and thinking about.
Photo by rawpixel.com from Pexels
Understanding the 50+ Worker: Market Report
Through our weekly newsletter, in-person meetups, and public events, Next for Me has created a network of opportunity and empowerment for 50+ workers. This market report is based on findings from those meetups, from one-on-one interviews, focus groups, and surveys conducted with our audience nationwide from January 2018 – January 2019.
Download the complete report: Understanding the 50+ Consumer: Next for Me Market Report Spring 2019
Common Themes
Ageism was an all-too common theme in our discussions— our interviewees bumped up against ageism at work (resulting in a lack of opportunities) and even when networking with their peers. They were enthusiastic about in-person networking and training opportunities that would prepare them to transition to other roles at work or to pursue a new career path.
Although they’re in the demographic, our audience had negative feelings about AARP and its ilk across the board, with most saying they thought AARP was “for old people” and focused too much on things like health tips and senior discounts, when income continuity is top of mind for them.
They’re on LinkedIn, but acknowledge they “age-proof” their resumes by shortening their experience and leaving graduation dates blank. All expressed a need for resources uniquely for the 50+ worker, including opportunities to network, becoming familiar with new tools and technologies, and getting help in fighting ageism at work.
An Upbeat Outlook
All things considered, our generation is approaching their next chapter with hope and excitement in the face of these challenges. We are attacking them with the zeal acquired from our roots in civil activism and with empathy honed over the course of our lives. We’re ready to find solutions to problems that affect not just our generation, but will have a ripple effect on generations to come.
Download the complete report: Understanding the 50+ Consumer: Next for Me Market Report Spring 2019
Podcast: Voice of Design – Jeff Tidwell CEO of Next For Me
Next For Me CEO and Co-founder Jeff Tidwell sat down with Mule Design to discuss the issues facing 50+ workers. In the wide-ranging discussion, they cover our mind-set for persevering in our careers, the financial realities of millions of Americans confronting the ideas of retirement, AARP, stereotypes, ageism in the workplace and plenty of laughs.
Find out more about Mule Design.
Subscribe to Voices of Design.
We’re Teaming Up with Say What Consumer Research
We know that Next For Me’s audience has plenty to say about the needs and aspirations of our generation. Marketers have come to us to help them understand this vital audience. To add to our expertise, we’re delighted to announce that we’ve entered into a strategic partnership with Say What Consumer Research founded by Deb McDonald.
Next For Me co-founders Carole McManus and Jeff Tidwell collaborated with McDonald and her team on groundbreaking communities of research for PepsiCo (white paper), as well as other large consumer brands.
Say What’s clients hail from publishing, consumer package goods, healthcare, and have included Spotify, United Health Care, Stanford Medicine and many more.
To find out about research solutions from Next For Me download our Media Kit and contact Jeff Tidwell jeff@nextforme.com.
Next For Me: Our Partners
Next For Me is proud to work with leaders in the 50+ entrepreneurial community. We partner with these organizations on our events, research and publishing efforts. To join our network of partners contact jeff @ nextforme.com.
We’re proud members of the Encore Network, a coalition of encore leaders and organizations that provides resources, visibility and connections.
The Network strengthens member work to turn longer lives into an asset.
Stria is a media platform for the longevity market.
We provide information, experiences and content that inspire cross-sector solutions for our aging society.
Stria brings together the most important ideas, people and news from the longevity market. Our reporting and events deliver a foundation of understanding and insight for longevity professionals.
An academy dedicated to navigating midlife transitions.
The Modern Elder Academy provides the place and the tools to start reframing your lifetime of experience. Grow whole, not old.
Home Sharing for Boomers and Empty Nesters
Silvernest matches homeowners with compatible housemates for long-term
home sharing. By renting out their unused space,
homeowners can generate extra income and remain in their homes longer.
We collaborate with clients on the cutting edge of the longevity economy.
Together, we are building a movement to redefine aging
as a commitment to never stop growing.
Everyone is worried about how to pay for retirement and wants to know “Do I have enough?”
Most people don’t trust existing financial service providers for good reason — high fees, low transparency and misalignment.
New Retirement is a new way to organize your financial picture, see into your future, and explore all the opportunities to build the life you want to live.